© Copyright Shaun Abernathy
At AKQA, I worked on the animated anthem film for IBM’s Hybrid Cloud launch, translating a complex enterprise technology story into a clear, cinematic visual narrative. The piece uses modular 3D forms and precise motion language to represent fragmented systems coming together into a unified, optimized cloud ecosystem. My contributions focused on story development, motion design, and animation, helping define how abstract infrastructure concepts could feel human, intuitive, and forward-looking across IBM’s global brand campaign.
IBM
- Story Development
- Storyboarding
- Animation
- Editing
- Cinema 4D
- After Effects
- Premiere Pro
- Photoshop
- Illustrator