© Copyright Shaun Abernathy
IBM — Watson Health Payer Experience
Role: UI/UX Motion and Experience Storytelling
Context: As part of AKQA’s work on the Watson Health Payer platform, this project visualizes how complex healthcare workflows and decision paths become intuitive and efficient through motion and interactive design. The motion objectives were to clarify process sequences, elevate trust in data flows, and support user tasks through deliberate pacing and visual hierarchy.
This sequence highlights purposeful UI motion, thoughtful timing, and clarity-first interaction design that supports a complex healthcare product experience through motion.
IBM
- Direction
- Storyboarding
- Animation
- Editing
- Cinema 4D
- After Effects
- Premiere Pro
- Photoshop
- Illustrator